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Another good thing to think about is the buttons and what they will say. In other
words, how many do you really need to get your website point across and what type
of links would you need created to accomplish that point? Changing text is easier
than changing buttons for a webmaster, so try to have some idea what you want. Do
not start out thinking you will have a 5-8 page website and then add six more buttons.
This can lead to six more pages and you can expect a price increase on the website
design. Most webmasters are pretty lenient, but do have to charge for extra time
and effort above the original price quote.
If you have any graphics you want to use,
gather them up and have them available from the beginning for the webmaster. He will
also have graphics that he will add to make the website more interesting. You will
want to keep large graphics to a minimum. The webmaster can resize them but note
that clarity and sharpness may be reduced. Most good webmasters can help tremendously
in this realm of making the images fit your pages if the pictures you provide are
clear and crisp.
Provide the webmaster with all your contact information and any
comments he can use for the "About Us" page. That would be items relative to your
business and awards you may have won, goals of your company, little bits of personal
information about the partners or owners, how long the business has been viable or
how long you have been in this sort of business, how long online, things like that
help a visitor to know you better and feel more comfortable doing business with you.
That should be the goal.
Content is probably the most time-consuming section of the website. A lot of planning
is required because this will be the most dynamic part of the site. This means that
the information will keep changing every now and then. This is especially true if
the website deals with articles changing every day like newspaper websites. Content
may also mean the way a product is advertised or presented to the user. The more
attractive the graphics are and the catchier the copy is, the more it will help get
more customers to a website. Copy is the text content that is included on the website.
Find A Web Designer
You have now decided to put up a new website. Congratulations! Now the work begins.
Within this article, are some items you will want to consider as your website comes
to life.
A web designer would recommend that you have a domain name that brings in
at least one good keyword about your website. The web designer will help you with
suggestions to get a good domain name. Often most clients have already completed
this step on their own, sometimes to good effect.
Firstly, it is really important
to know why a website is needed. There should be a statement that says what the site
is used for and what visitors can get from it. This will help the web designer to
plan a proper outline of how the website can be broken down and modified over time
should the need arise. Thus, keeping a long term objective is the best plan.
You
might also show the web designer colors you like and get their thoughts as to the
colors that move the visitor to certain actions. For instance, certain shades of
green portray a soothing feeling while red jumps out at you and makes you want to
take action. Use bold colors sparingly.
The webmaster can also help you in regards
to the layout of the website, guiding the visitor through the website by various
links and graphics. Also, realize that sometimes more words are not more effective.
A visitor will spend only a short amount of time viewing your website unless you
have effective headlines and subtitles. If you have ideas you want to use, let your
webmaster know this before he starts to make the "bones" of the website.
Bottom line is consider your webmaster an extension of your business. It will be
up to you to market your business, but having a good website should be a collaboration
of effort between you and the webmaster. Your website can come alive with sound,
graphics, and colors. The clearer you can be on what you desire, the more the webmaster
has to work with and will be able to satisfy you more thoroughly. Most people are
amazed at what webmasters can do with just simple outlines of ideas!
Most webmasters
want to make their customers happy and will spend the time to work with you to make
sure your website is pleasing. Give them the courtesy of being reasonable in your
desires and needs and the website creation experience will be a positive situation
for everyone.
Websites have changed the way businesses are run. More and more people are purchasing items online now and this is why having a good-looking website is essential. A professional-looking website will ensure more transactions and therefore lead to more sales and higher profitability.
Dave Barlow
www.thewebmaverick.co.uk
